Introduction
You know how you go into the plastic surgeon’s office and ask for a facelift? That way your face does not look so saggy and full of wrinkles. Think of SEO as a facelift for your website. SEO takes the wrinkles and makes them disappear. SEO pulls the skin and makes the elasticity last longer.
The Benefits of Using It
1)
SEO, with the help of companies like SEO NJ, helps you to get the right kind of traffic. There is the inbound and outbound consumer. The outbound is the type of consumer who does not want to hear from you, though you still send them messages and updates. The inbound consumer is the type who does want to hear from you. They want to stay informed and read the updates.
Cold calling and spamming are out. Blogging and reaching out to the centric customer is in. SEO helps you to avoid the outbound customer, the one who does not want to hear from you anyway and focus on the ones who do.
2)
The algorithms do the talking once you have created a quality page that Google can use in its rankings. You do not have to pay for the ads.
“You should never trust someone who loyalty can be bought with a price.”
Ziva David, NICS
Algorithms have a pretty good handle on what is genuine in customer response. That is why SEO trust their input. Anything that comes with a bought and paid for advertisement is selling something.
3)
Talk about clicking your life away! SEO has more clicks than paid ads do. PPC ads might appear above the organic ads, but most consumers stick to the first page of results. I know I do. You are not going to find what you are looking for if it is not on the first page. This is one of the more logical conclusions there is for the benefits of SEO, but you might be surprised how many people still overlook it.
4)
SEO and Public Relations (PR) might seem like an odd couple, but they work very well together. They combine two market strategies to create one plan. Online PR does not happen without link building. You combine that with SEO and you have what you need. Use the white hat organic methods to build though. The black hat methods are illegal. You can and will be banned if you use them.
5)
Did you know that more than 60% of online marketers have found their sites have been more successful with SEO? These statistics include things like blog creation, marketing automation, and product videos. Your competition already knows that. They are working to gain an edge in the market while you sit there. You need to be one step ahead of everything. SEO can help you do it.
SEO is the teacher. You are the student. The teacher appears when you are ready.
